Body, Nature, Language: Artisans to Artists in the Commodification of Authenticity
DOI :
https://doi.org/10.3138/anth.591.A01Mots-clés :
économie politique, commodification, authenticité, artisanat, périphériesRésumé
Cet article examine les processus d'authentification et de vente l'artisanat à la croisée de la fierté culturelle et du profit économique dans deux sites périphériques (en Laponie finlandaise et au Québec rural), sous les conditions communes du capitalisme tardif et des politiques économiques mondialisées. Ces conditions (re)structurent les discours traditionalistes et modernisants sur les corps historisés des artisans, leurs liens avec la terre locale (la nature), et modifient la manière dont ils authentifient et vendent leurs produits de façon interactionnelle à travers la langue. Dans ces conditions, la commodification de l'authenticité pousse les artisans et l'artisanat au-delà d'emblèmes d'appartenance nationale et de tradition collective, vers la production artistique individualisée et commerciale, avec des liens plus ou moins importants au du cosmopolitisme post-national.
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